Legal

Terms of Service

⚠ Draft content — NEEDS LEGAL REVIEW. This page is a structural and tonal draft only. It must be reviewed by a qualified attorney before any paying client is taken on, and it does not replace the written agreement signed for each project.

Last updated: 17 August 2026

These terms govern your use of the Busy Season website. The specific commercial terms of any engagement — scope, price, revisions, deadlines, advertising account access, and rights — are set out in the written agreement for that engagement, which takes precedence over anything on this page.

1. What we provide

Busy Season produces short video advertisements for businesses and, as part of the packages described on this site, builds, launches, and manages advertising campaigns using those videos on the Meta platforms (Facebook and Instagram), on advertising accounts belonging to the client.

We do not purchase media on your behalf and we do not take custody of your advertising budget — see section 5. We do not provide Google Ads, website or landing page builds, CRM setup, search engine optimisation, organic social media management, or the answering or qualifying of enquiries generated by your advertising.

2. Engaging us

Prices shown on this website describe our standard packages and are not an offer capable of acceptance. An engagement begins when both parties agree a written scope and the applicable deposit is received.

Launch Pack: 50% of the fee is payable before production begins; the balance is payable on delivery. The deposit is refundable as set out in section 3.
Growth: the first month is payable in two parts — a setup deposit of 50% of the first month's fee, payable before production begins, and the remaining 50%, invoiced on delivery of the second batch in that month. Together these equal one full month's fee. Subsequent months are invoiced in full on the agreed cycle.
Payment method. Deposits and one-off payments are made by Interac e-Transfer unless we agree otherwise. Recurring monthly fees are collected by pre-authorized debit or card on file where available. Card payment is available on request for any individual payment.
Each batch includes one round of revisions. Additional revision rounds may be quoted separately.
All prices are in Canadian dollars and are exclusive of any taxes that apply. Where a tax applies to the services, it is shown separately on the invoice and is payable in addition to the fee.
Launch pricing. The rates shown are introductory and may change for new engagements at any time. A change does not affect an engagement already agreed. A Growth retainer entered at a given monthly rate keeps that rate for as long as it continues without interruption; if it is cancelled or lapses, re-engagement is at the rates current at that time. The rate lock covers the fee, not tax — see above.

3. Our guarantee on first drafts

For a Launch Pack, if you are not satisfied with the first drafts of the videos in the batch, tell us and your deposit is refunded in full. This applies to the first drafts, before any revision round is taken up; once you have accepted a draft or the batch has been delivered, the balance is payable in the normal way.

A Growth retainer carries no minimum term instead: it may be cancelled with 30 days written notice, as set out in section 7.

4. What we need from you

You are responsible for the accuracy of the information in your brief, including any claims, offers, pricing, licence numbers, or guarantees you ask us to feature. You confirm that you hold the rights to any logo, footage, photography, or other material you supply to us — including the right to feature any person appearing in it — and that we may use it to produce your videos.

Job photographs and footage are a required part of the brief. Where they are not supplied, or are supplied late, delivery dates move accordingly.

You are responsible for ensuring the finished ads comply with the advertising rules of the platforms they run on, and with the advertising and consumer-protection law that applies to your business and location.

5. Your advertising account and ad spend

The advertising account is yours. Campaigns run on an advertising account and page owned by you, with your own payment method attached. We hold partner or administrator access for the purpose of building and managing your campaigns, and that access can be withdrawn by you at any time.
Ad spend is separate from our fee and is charged to you directly by the platform. It never passes through us, and the recommended minimum budgets described on this site are recommendations, not charges by us.
Platform decisions are not ours. Ad approvals, rejections, account restrictions, and platform policy changes are made by the platform. We will work with you to resolve them where we can, but we do not control them.
When an engagement ends, the account, its billing history, its campaign data, and the delivered videos remain yours; we remove our access on request.

6. Usage rights for delivered video

In plain language, and subject to the written agreement for your project:

You may use your finished videos to market your business. That includes paid advertising, organic social posts, your website, and other marketing channels, for as long as you like.
Rights transfer on full payment. Until the final balance is paid, the delivered files remain ours.
Whether we may show your work in our own portfolio is agreed with you in writing before production starts — including whether that extends to any results you choose to share. If you would rather we didn't, say so and we won't.
Underlying tools and techniques stay ours. Our production process, templates, and working files aren't part of the delivery.

Founder decision still open. The exact ownership and portfolio-reuse position above must be finalized and reflected in the standard client agreement before the first paying client signs.

7. Cancellation

A Growth retainer may be cancelled by either party with 30 days written notice. Videos already produced or in production in the current cycle, and campaign management already performed, remain payable; nothing is charged beyond the notice period.

Apart from the first-drafts guarantee in section 3, deposits cover work reserved and begun and are non-refundable once production has started.

8. AI-assisted production

We produce video using AI generation tools, combined with the photography and footage you supply. We disclose this openly because we think you should know how your ads are made. You remain responsible for deciding whether and how to disclose that to your own audience, where the platforms you use require it.

9. Limitation of liability

We do not guarantee any particular advertising result, lead volume, call volume, cost per lead, or return on ad spend. Advertising performance depends on factors outside our control, including your budget, your market, your offer, platform behaviour, and how you handle the enquiries you receive. To the fullest extent permitted by law, our total liability in connection with an engagement is limited to the fees paid to us for that engagement, and does not extend to advertising spend paid by you to a platform.

10. Website content

The content of this website, including copy, design, and any sample work shown, belongs to Busy Season unless stated otherwise. Information on this site is provided for general purposes and may change without notice.

11. Contact

Questions about these terms: info@busyseason.ca.